Increasingly, travellers are choosing EVs for their environmental benefits and cost savings, and they expect the places they stay to cater to their needs. Guests would not stay at a hotel without WiFi - and soon enough, it could be argued that they won't stay at one without EV Charging.
For hotel owners, this presents a significant opportunity. It's a strategic investment in the future of your business.
Connekt's guide will walk you through the essential steps to future-proof your hotel and attract the growing segment of EV drivers.
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Understanding the EV Charging Landscape
Before diving into specific EV Charging Solutions for Hotels, it's crucial to understand the different types of EV chargers commonly found in the UK:
- Mode 1 Charging: Uses a standard 230-volt household socket. While affordable, it's very slow and generally not suitable for hotel guests who need a quick top-up.
- Mode 2 Charging: Similar to Mode 1 but potentially using a dedicated circuit for higher power. Still relatively slow. Generally they are 7kW chargers, also known as 'trickle chargers'.
- Mode 3 Charging: Uses a dedicated EV charging point with a Type 2 connector. This offers significantly faster charging speeds and is the most common type of charger for hotels in the UK. Generally these are 22kW chargers, also known as 'fast chargers'.
- Rapid Charging (DC Rapid): The fastest charging option, using high-voltage DC power. These chargers can add significant range in a short period, making them ideal for travellers on long journeys. While more expensive to install, they offer a premium service that can attract high-value guests. CHAdeMO and CCS are the common connector types. These are generally 40kW all the way up to 300kW chargers.
Key Considerations for Choosing Your EV Charging Solution
- Power Capacity: Assess your hotel's electrical capacity. Installing multiple chargers, especially rapid chargers, may require upgrades to your electrical infrastructure. As part of your site survey, Connekt's qualified electricians will determine your capacity and any necessary upgrades. Consider the grid connection capacity and potential for load balancing.
- Number of Chargers: Consider the size of your hotel and the expected demand. Start with a reasonable number of chargers and plan for future expansion as EV adoption increases. Offering a mix of Mode 3 and Rapid chargers can cater to different guest needs.
- Charging Speed: Balance the need for speed with cost. Mode 3 chargers are a good balance of cost-effectiveness and charging speed for most hotel guests. Rapid chargers are a premium offering.
- Installation Costs: Factor in the cost of the charging stations themselves, installation (including electrical work), permitting, and any necessary infrastructure upgrades. Consider grants available (see below).
- Maintenance: Consider ongoing maintenance costs, including regular inspections, repairs, and software updates. Choose reliable equipment and consider a maintenance contract for peace of mind. At Connekt we only work with the very best manufacturers, such as Garo and Alpitronic and offer maintenance packages as standard.
- Accessibility: Ensure your charging stations are accessible to all guests, including those with disabilities. Consider factors like parking space size, proximity to the hotel entrance, and clear signage. The UK has specific accessibility guidelines that must be adhered to and Connekt can advise you fully on this.
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Charging Models
Free vs. Paid:
- Free Charging: Offering free charging can be a strong incentive for attracting EV drivers and enhancing guest loyalty. However, it can also be a significant cost.
- Paid Charging: Implementing a fee-based charging model allows you to recoup the costs of electricity and maintenance. You can choose a per-kWh pricing structure or a flat fee per session. Consider offering different pricing tiers for different charging speeds.
- Hybrid Model: A hybrid approach could involve offering free charging for a limited time or for certain guest tiers (e.g., loyalty programme members) and charging for extended use or faster charging speeds.
Government Incentives and Grants
The UK government offers various incentives and grants to encourage the installation of EV charging infrastructure, such as the Workplace Charging Scheme. Research available schemes to potentially reduce your upfront costs. These incentives can significantly improve the ROI of your investment. Check the Energy Saving Trust website for the latest information.
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Making the Business Case
While the initial investment in EV charging infrastructure can be significant, the long-term benefits are substantial:
- Increased Bookings: Attract a growing segment of EV-driving travellers.
- Higher Guest Spend: EV drivers tend to be more affluent and spend more at hotels.
- Enhanced Brand Image: Position your hotel as a leader in sustainability and innovation.
- Competitive Advantage: Differentiate your hotel from competitors that don't offer EV charging.
- Future-Proofing Your Business: Prepare for the inevitable shift towards electric mobility.
Conclusion
Investing in EV charging infrastructure is a smart move for any hotel looking to attract new customers, enhance their brand, and future-proof their business. By carefully considering the factors outlined in this guide, you can choose the right charging solution for your hotel and reap the many benefits of catering to the growing EV market. Contact Connekt today to discuss your specific needs and learn how we can help you electrify your hospitality offering.